Case study · Dorset

Next GEN Football Coaching Brand Session

Video Sports coaching business Dorset Marcus Daws · Next GEN Football Coaching

Marcus was running a well-regarded local coaching programme but had no professional visual content parents researching local coaching options were finding a social feed with phone photos and no clear brand presence.

The business need before GDM

Case study in one view

Marcus was running a well-regarded local coaching programme but had no professional visual content parents researching local coaching options were finding a social feed with phone photos and no clear brand presence I delivered brand portrait gallery and coaching action image set and short-form video clips YouTube Shorts and MP4 formats, plus 2 supporting deliverables. Result: One mixed shoot replaced weak phone content across social, website, and booking touchpoints.

Starting point

Marcus was running a well-regarded local coaching programme but had no professional visual content parents researching local coaching options were finding a social feed with phone photos and no clear brand presence.

Delivery

I delivered brand portrait gallery and coaching action image set and short-form video clips YouTube Shorts and MP4 formats, plus 2 supporting deliverables so Marcus Daws · Next GEN Football Coaching had assets ready to publish and reuse.

Result

One mixed shoot replaced weak phone content across social, website, and booking touchpoints.

Best first route

Starter Package · £200–£250 · 24–72 hours after filming

Video Brand portrait gallery and coaching action image set + 3 more deliverables Dorset Marcus Daws · Next GEN Football Coaching

How the work was structured

Next GEN Football Coaching needed a combined photo and short-form video package that would give the brand a professional presence for parents doing their research. I ran a full day on the pitch portraits, coaching action, and player interaction and produced a mixed asset library of photography and short-form video clips. The result was a complete visual bank Marcus could use across social, his website, and booking enquiries without needing to reshoot.

What was delivered

Real output for this project focused on brand portrait gallery and coaching action image set + 3 more deliverables so the business could improve trust signals across the places prospects already check.

  • Brand portrait gallery and coaching action image set
  • Short-form video clips YouTube Shorts and MP4 formats
  • On-pitch action sequence photography
  • Cross-platform asset bank for social, web, and enquiry use

What changed for the client

Combined photo and video bank gave the coaching brand a professional presence for parents researching local coaching options. The asset library replaced ad-hoc phone photography across social, the website, and booking enquiries.

One mixed shoot replaced weak phone content across social, website, and booking touchpoints.

Key proof points

Portrait and on-pitch action mix Short-form clips plus hosted video embeds Ready-to-use social proof asset bank

Best first route from this case study

Starter Package is usually the cleanest first move

I usually recommend starting with the Starter Package when you need a clean first brand session that gives you strong photos and short-form clips without forcing a monthly commitment immediately.

Coaching, fitness, and sports Starter Package £200–£250 24–72 hours after filming

Why this route first

A focused first session gives you enough founder-led proof to upgrade your website, socials, and booking pages quickly, then scale into a retainer if the volume is there.

Best next action

If your starting point is similar, send the route request now and I will tell you whether this is still the cleanest first move for your business.

Still comparing? See all routes and pricing.

Video highlights

Related services and routes

If this case study looks close to your business, these are the next useful paths.

Turnaround

Starter delivery: 24–72 hours for most one-off sessions

Best when you need a clear first result quickly without committing to a monthly route.

Consistency

One focused session

Built to prove fit, improve trust signals, and give you usable assets straight away.

Direct contact

Direct reply from Frederick within one working day

You work directly with Frederick Gill instead of being handed off between people.

Recommended route

Starter Package

A focused first session gives you enough founder-led proof to upgrade your website, socials, and booking pages quickly, then scale into a retainer if the volume is there.

Alternative route

Monthly Retainer

Best when you need recurring proof of work, regular filming, and a monthly system handled for you rather than one-off content bursts.

Related service

Video Production

Use this service page if video is the main format you need planned, directed, and edited properly.

Related service

Social Management

Use this when the bigger issue is not filming one piece, but keeping the new assets publishing consistently.

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